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8 Pro Tips for Choosing the Perfect Domain Name for Your Business

A domain name is the foundation of any business and choosing a domain name is not so easy task, it requires a lot of thought and consideration.

 Remember - your domain name is your identity on the Internet, you need to make sure that your domain name is not only fit for your business but also easy to type, find, use and promote.

How to choose perfect domain name
Choose the perfect domain name

What is a Domain Name?

A domain name is a unique address where Internet users can access your website, for example, google.com and amazon.com

A domain name can be any combination of letters, numbers, and hyphens and it can be used in combination with the various domain name extensions, such as .com, .in, .org, etc. For example, google.com, here google is the name and .com is the extension and the whole google.com is a domain here.

You need to register the domain name before starting to use it. Every domain name is unique, no two websites can have the same domain name. If someone types in www.google.com, it will go to one unique website "Google" only.

Hey, you just said - I need to register a domain name before starting to use it. Also, I heard a lot about free domains, is buying a domain name necessary?

Of course, this is necessary that your business have its domain name, take a look.

Why Buying a Domain Name is Necessary?

In this digital world, your domain name is the unique identity of your business or brand. Every individual, business, or organization planning to have an Internet presence should invest in a domain name.

Having your domain name or website will give you and your business a more professional look, and branding and can help to generate leads for the business.

Another reason for a business to register a domain name is to protect copyrights and trademarks, build the brand, increase brand awareness, and search engine positioning.

Free domain name meaning
Free Domains

More on Free Domain Names

On the Internet, there are too many free domain providers available, usually, free domains are in the form of sub-domains. Example: yourname.wix.com, this is hard to type, search and remember. This can harm your online presence.

Although a sub-domain is free and functional on the Internet, it has its limitations:

  • Your professional image will be as strong as only having a custom domain name.
  • It is hard to remember for your visitors to find your website, as now they need to remember your website name as well as your host's URL.
  • You will not be able to transfer the sub-domain to another web host or server.
Some domains, with extensions .to, .ml, .ga, etc are available for free for one year. But again, the same, it has its limitations.

Tips for choosing the perfect domain name
Tips for Choosing the Perfect Domain Name

Tips For Choosing the Perfect Domain Name for Business

1. Domain Name Must Be Easy to Type
People are going to type and search the domain name over the internet, making it easy to type for online success.

If you use slang or words with multiple spellings such as Richmond vs. tech mod, it might be harder for customers to find your website.

2. Keep Domain Name as Short as Possible
If your domain name is long and complex, such as hindustanpetroleum.com, there is a high chance of mistyping or misspelling it. Short and simple is the way to go.

3. Use Targeted Keywords in Domain Name
Try using your targeted keywords that describe your business and the services you offer. For example, if you’re a 
school, you may want to register at centralschool.com

Include the keywords that people enter when searching for your website meaning products or services. This also going to help to get ranked in search engines on that particular keyword, which increases traffic and just makes more sense to your customers.

4. Target Your Business Area
If your business is local, consider including your city or state in your domain name to make it easy for local customers to find and remember. Example: moneyplant

5. Don't use Numbers and Hyphens in Domains
Numbers and hyphens are often misunderstood, people who hear your website address don’t know if you’re using a numeral (360) or it’s spelled out (three-sixty, three six zero, three hundred sixty) or they misplace or forget the dash. If you need these in your domain, register the different variations to be safe.

6. Choose a Name that is Easy to Remember
There are billions of registered domain names, so having a domain that’s catchy and easy to remember is essential. Once you’ve come up with a name, share it with close friends to make sure it sounds appealing and makes sense to others.

7. Use Costume Extension
Extensions are suffixes in a domain name, such as .com, .in, .org, etc, at the end of web addresses. These can have specific uses, so make sure to choose one that works for your business.

A bevy of new generic top-level domains like. photography, NYC, and. guru offers a great opportunity to register short and highly relevant names. And here are some other top extensions and how they’re often used:

  • .info: informational sites.
  • .net: technical, Internet infrastructure sites.
  • .org: non-commercial organizations and non-profits.
  • .in: targeted to India.
  • .me: blogs, resumes, or personal sites.

You don’t need to build a website for every domain. You can Just forward any additional domains to your primary website, even you can register a different domain extension for future use or to protect your name. Example: google.com and google. in

8. Protect And Build Your Brand
To protect your brand you must have to protect your domain name, you should purchase various domain extensions, as well as misspelled versions of your domain name. This prevents competitors from registering other versions and ensures your customers are directed to your website, even if they mistype it.

Make sure the name you’ve selected is not trademarked, copyrighted, or being used by another company. It could result in a huge legal mess that could cost you a fortune, as well as your domain!

Hey, here is 8 Pro Tips for Choosing the Perfect Domain Name for Your Business, I hope this will help you a lot. Write your comments down, Cheers!

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